Pricing, licensing, delivery, and what Desk Notes is, in plain terms.
Two things, sold separately or together. The Guide is a PDF that teaches you how to plan and run paid media, SEO, and brand campaigns yourself. Desk Notes is an add-on: a monthly email with specific recommendations for your campaigns, based on what's working across the accounts we track.
No. Ad markets carry variance and nothing can guarantee an outcome. We publish a repeatable process and the full record, good months and bad.
One purchase covers one business. If you're an agency planning to use it across multiple client accounts, email us first at hello@upscaleagency.live and we'll sort out licensing instead of you guessing.
Because the Guide is delivered instantly and can't be "returned," refunds are handled case by case. If the file is corrupted, missing, or not what was described, email us and we'll make it right.
Desk Notes is billed once, up front, for the year, not monthly. The Guide alone is the lower-commitment option if you want to see the framework first before adding monthly insight on top.
Yes. The guide is built on channels, not industries. The same paid media, SEO, and brand principles apply whether you're B2B, e-commerce, or a local service business; the examples are written to generalize across all three.
The Guide arrives by email within minutes of checkout. If you add Desk Notes, your first note goes out at the start of the next calendar month.
The Guide is reviewed and revised as platforms and best practices change. If you've already bought it, updates are free; we'll never charge you again for the same purchase.